Project Momentum

Project Momentum – engaging men to become allies for equity and change

HealthWest Partnership and Victoria University (VU) are working together on a project to engage students and staff who identify as male aged 18-30 years in prevention of violence against women.

Project Background

HealthWest Partnership and Victoria University (VU) are working together on a project to engage students and staff who identify as male aged 18-30 years.

Project Momentum provides men with the opportunity to develop and implement prevention projects alongside of the newly formed VU female accountability panel, to actively respond to violence against women.

Project Momentum is following in the successful footsteps of the Working Together with Men (WTWM) project model, which saw the creation of the Men of Brimbank.

The evidence underpinning the WTWM project model and community mobilisation strategies with men is strong, but further evidence of the efficacy of the model in differing settings, particularly among young and young CALD men is required.

This work is at the forefront of engaging men in the prevention of violence against women and is bravely and boldly aiming to support men to become allies for equity and change.

Project Progress

You’re invited! A Journey of 365+ Days

Supporters and those interested in hearing more about Project Momentum are invited to join us for a small gathering on Thursday 28 November, 5 – 6.30 pm. RSVP to

NEW PILOT: African Dads’ Cooking Project

Starting 2 November
Please help us spread the word!

When: Four saturdays in November
Where: Wyndham
More info: Email

Poems, prose and plays: The Man Box Story

7 Oct

Project Momentum’s Man Box Story Project has unleashed creativity in the west, as men worked with author Dee White to explore all things “Real Men” and how masculinity has impacted their lives. Poems, short prose, screen plays and novels are all in the making, stay tuned for more!


Levelling the Playing Field Pilot

30 Aug

Levelling the Playing Field, the first small scale pilot project for Project Momentum, was held in July in partnership with EDFL, Vic Uni and HealthWest.

This first ever female focused umpire skills training opportunity, saw 9 women aged 13 to 59 successfully complete 5 skills-based workshops, as well as having the chance to learn from some of the great women of football including VFL Mel Sambrooks, WAFL Rohenna Young and AFL/VFL Eleni Gkouftsis. Not only did the women get a chance to learn the physical skills of the role and rules of the game, but also how to respond to backlash on the field and off!

A key part of Project Momentum is supporting male allies to co-create projects that activate areas of privilege and skill in their lives. The key male ally for this project is an experienced local league umpire who also co-developed the workshops and co-facilitated with female professionals.

This project aimed to challenge gender stereotypes, enhance women’s confidence and connection to AFL, as well as create more entry level opportunities for women to enter a male-dominated area of sport.

Even in the cold of night and in the rain, there was total dedication and smiles all round, it was a real winner of a pilot!

20 May

Monday 20 May was an exciting milestone in the life of Project Momentum. After completing their intensive training sessions, the Senior Male Allies presented their project ideas to the Women’s Accountability Panel and project partners. Each idea is attempting to apply key action areas from the Change The Story National Framework, as well as strengthening links and opportunities to engage other men and boys in the planning and implementation of the projects and ultimately end violence against women.

The men are integrating the feedback from the Accountability Panel into their plans and beginning the community consultation and engagement phase of their projects. The projects are attempting to tackle violence against women at multiple levels, from community events, proposing curriculum changes to undergraduate degrees, creation of a children’s book, drumming workshops and supporting women to gain their AFL umpire qualification.


Shelley Hewson, Working Together with Men – Momentum Project Manager
9248 9656 or